The pain
What fixes it
The outcome
VERIDEX
One customer.
One clean record.
Email, phone, address, and vehicle hygiene for automotive CRM — so campaigns, dials, and service reminders reach people who are still there.
0B
Records processed yearly across the platform backbone
0%
Typical contactability decay each year without a cleanse
0+
Hygiene services in one real-time and batch workflow
Already receiving data through your dealer exchange? VERIDEX plugs in without a new integration at launch.
Find your seat
Bad customer data costs every team something different.
Pick the chair you sit in. See the pain, what fixes it, and what changes when the list is clean.
Services
Bad records don’t fix themselves. We do.
Run one service or all of them — once, or on a continuous cadence. Real-time and batch, one platform.
Vehicle data hygiene
Standardizes year / make / model so the right vehicle stays attached to the right owner.
Reverse phone append
Start with a number. Get back the name and address behind it.
Phone append & type
Recovers missing numbers and flags mobile vs landline so calls and texts land.
Deduplication
Merges duplicates so one person is one record — across households and systems.
Address standardization
Formats every address to postal standard so mail arrives and systems match.
NCOA / move updates
Catches customers who moved and updates the address before your next send.
Email append & verify
Fills missing emails and confirms existing ones still deliver.
DNC screening
Screens numbers against state and federal do-not-call lists before your team dials.
The real problem
Four systems. Four versions of the same customer.
Your DMS, CRM, marketing tools, and service scheduler each hold a different story. VERIDEX hands back one verified version ready to load anywhere.
Today, in your systems
ALVAREZ,KATHRYN
old numberKathy Alvarez
email bouncesK. Alvarez
duplicate ×2Katherine Alvarez
moved 2024What you get back
Deduplicated
Verified
Standardized
One record you can trust
Katherine Alvarez
- Phone(608) 555-8177 mobile
- Emailkat.alvarez@gmail.com deliverable
- Address412 Cass St, La Crosse WI USPS
- Vehicle2021 Honda CR-V EX matched
Real-world use
Underneath your stack — not instead of it.
- Keep the tools you already trust DMS, CRM, CDP, marketing — VERIDEX feeds them the same clean customer data.
- Your vendors get better too Cleaner records mean more value from every service already on the lot.
- AI eats what you feed it Dirty customer data multiplies across every model and tool that learns from it.
What dirty data costs
Your list is bleeding every time you hit send.
Estimate what decaying contacts drain from marketing, dials, or service — then see what one cleanse puts back.
The migration moment
Changing DMS providers?
A new system won’t fix an old customer database — it just moves the mess somewhere harder to see. A migration is the one time cleaning is easy: cleanse in transit, load a foundation you trust.
-
01
Extract from your old system
Customer records leave the DMS, CRM, or platform you’re leaving. Nothing changes in the daily workflow.
-
02
Cleanse in transit
Duplicates merged, addresses standardized, phones and emails verified, DNC screened. The mess stays behind.
-
03
Load into your new system
Day one starts with a clean slate — not yesterday’s problems wearing a new logo.
Early access
Your customers are already in your data. Be first to reach them.
Get on the fast track for VERIDEX and turn historical customer records into reachable opportunities.
- No spam — one email at launch
- Works with existing dealer data feeds
- Real-time and batch from day one